Community Relations

City of New Berlin

Clear information • Real connection • Shared pride

New Berlin Facebook Cover


Mission Statement

Our mission is to build strong relationships and trust within our community through proactive and transparent communication.


About the Department

The Community Relations Department is the voice of the New Berlin community. We connect residents, businesses, and organizations to their local government through clear, creative, and engaging communication. Our purpose is to foster pride in our city, build trust, and ensure that every resident feels informed and included.

What We Do

We put the mission into action by partnering across departments, including the Public Information Officer and Emergency Management, to deliver clear, accessible, and resident-focused communication.

Cross‑Department Collaboration

Collaborate with citywide teams to develop clear messaging and resources for residents.

Transparency Hubs

Lead initiatives such as the Budget Transparency Hub and the Flood Resources landing page.

TV25 & Video

Create and manage messaging for TV25, the City’s government access channel.

New Berlin News

Publish the e‑newsletter twice a month (1st & 3rd Thursdays) to keep residents informed.

Website Stewardship

Maintain and update the City website to ensure accurate and resident-focused information.

Business of the Month

Coordinate the program to celebrate and promote local businesses.

Community Spotlights

Highlight public service groups and nonprofits that strengthen our community.

Media & PSAs

Send press releases and produce public service announcements.

Events & Campaigns

Support City initiatives with creative storytelling and communication tools.


Why It Matters

Communication is the foundation of trust. When residents are informed about what’s happening in their city, they feel connected, valued, and empowered to participate in community life. Our role is to make information not only available, but clear, timely, and useful.

By celebrating local businesses, lifting up public service groups and nonprofits, and providing transparent resources — from budgets to emergency updates — we help residents see themselves as part of something bigger. This work fosters pride in New Berlin, strengthens relationships, and lays a solid foundation for future progress.

Connecting People. Building Trust. Celebrating New Berlin.